The 23-year-old footwear brand has also has also been extended as an apparel brand in the US. Today, we have 25 stores and 700 points of sale and are looking at franchising opportunities,’’ he added. The Future Group is already helping us with stores as we bring in the brand. “We are trying to get an idea as to the amount of capital required to aggressively grow in India. The California-based $3 billion Skechers currently imports its footwear from countries such as Vietnam and China. The brand is growing here and we can drive quality sourcing by building capacity and processes here.’’ India is expected to serve as one of the manufacturing and sourcing hubs for the footwear brand in future. What about you? Are you stopping yourself from buying Skechers shoes because they are made in China and Vietnam? Share with me in the comments.After operating in India for the past three years through a joint venture with the Future Group, American footwear brand Skechers is planning to locally manufacture products in the country.ĭavid Weinberg, Chief Operating Officer, Skechers USA Inc, said: “We would look at the potential of third party manufacturing and take the brand to countries in West Asia and Europe from India.

Never put all your eggs in one basket, right? The company uses different factories in these two countries to expand its supplier base if a disruption to its supply chain happens. Where are Skechers shoes made? Skechers shoes are made in China and Vietnam, but that doesn’t affect the quality of their shoes. Read: How Long Should Shoes Last? Conclusion I know sometimes we all associate that a product that is made in China or Vietnam is cheap and produced with low-quality materials, but that’s not always the case, since I find Skechers shoes excellent quality (I don’t work in the company anymore, so this is my honest opinion). Skechers also affirm that they “partner with factories that ensure humane conditions for their employees, and we engage in routine auditing and monitoring procedures to ensure that those who contribute to our product are treated with the civility and respect they deserve.” I had customers saying they had bought Skechers shoes and still wear them after three or four years, but I don’t think they wore their shoes as much as I did with mine. All the Skechers I have used at work (around 50 hours per week, sometimes more) had a life cycle of 9 to 10 months, but I have used them all the time in or out of work. That leads me to my next question (that I think is related to the subject). I guess the company is afraid the potential customers may not purchase the shoes if they know it is made in China or Vietnam. I also checked the company FAQs, but that information was not there either. I have checked about twenty shoe product descriptions, and none had the information about where the shoes are produced. It’s a different story when it comes for you to shop on Skechers website. legislation requires a clear country of origin for imported products. If you buy a pair of Skechers shoes, you can see it on the box where the shoes are made because the U.S. No Information On Skechers Website Product Description of Skechers Go Walk 5 For Men It’s a risk to base all your production in one place. Skechers would have to find somewhere else to make their shoes. Imagine Vietnam decides they will not send any more products to the US.

The reason why Skechers use two different countries is to avoid disruption of their products. They also try to use the same manufacturers that worked with them before since Skechers believe that will maintain its quality standards. It enables the profits to be higher since the cost of producing a pair of shoes is considerably lower in countries like China and Vietnam.Īccording to Skechers, having independent manufactures can increase their production flexibility and capacity, avoiding the costs of managing a considerable production workforce. This is not surprising since many American companies (and non-American too) outsource their manufacturing to independent contractors (usually in Asia) because the capital investment is low. More shoes are made in China than Vietnam based on the shoes I had in store, but I couldn’t give you a figure. Far that I know, none of the Skechers shoes are made in the US. As you can see in the pictures, Skechers shoes are manufactured in China and Vietnam.

Where are sketcher shoes made